All Luella Playwall are CPC, CE, and Australian safety tested to help ensure they are safe for children.
This versatile 3-in-1 Magnetic Play Wall works with:
Flat Magnets or light weight 3D magnets
Dust-free chalk
Water-based markers
Please read the instructions below before purchasing so you know what to expect. Building with magnetic tiles requires the correct technique, and different tile brands vary in magnetic strength and weight.
Made with a durable 3.5 mm (9/64") metal sheet and a premium PP chalkboard surface, it's strong enough for everyday play while remaining lightweight and easy to install.
Stress-Free for Parents
Peel, stick, and play in minutes
Removable and repositionable without permanent installation
✅ Safe & Secure Checkout ✅ 30-Day Money-Back Guarantee ✅ Designed by a women owned business that's passionate about creating meaningful products for families
Product Description
✨ Starter Pack includes:
Removable, repositionable play wall
1️⃣ One Magnetic PlayWall 2️⃣ One Set of magnetic uppercase letters and numbers (A–Z & 0–9) 3️⃣ Three non-toxic, dust-free crayons
Built for everyday use, the PlayWall offers a reusable, easy-to-clean surface that works perfectly with our dust-free crayons and is also compatible with washable markers and magnetic toys. It’s the perfect way to spark creativity, support early learning, and brighten up any playroom or study corner.
Wall Compatibility Guide
The PlayWall works best on clean, smooth, non-absorbent surfaces — such as flat-painted walls (matte, satin), glass, smooth wood, or doors. Avoid very textured or rough surfaces, freshly painted walls (let them cure for 3 -4 weeks), or walls prone to humidity.
Before You Apply: Wall Surfaces to Avoid
To ensure your decals stay secure and your walls remain intact, it’s essential to know which surfaces aren’t ideal for application.
🚫 Walls That Don’t Work
Specialty & Protective Paints
Some modern paints are designed to repel stains, dirt, or even improve air quality. While great for maintenance, these coatings can prevent decals from bonding properly, resulting in weak or failed adhesion.
Rough or Decorative Surfaces
Walls with heavy texture, uneven finishes, or wallpaper create gaps that stop decals from sticking smoothly. Applying decals on wallpaper is also not recommended, as removal may cause damage.
Aged or Fragile Paintwork
If the paint is peeling, cracked, or already compromised, applying decals may worsen the condition. Adhesion pressure can lift paint from the surface when applied or removed.
About Wall Care & Responsibility
Quick wall test: Take a roll of clear tape and press the rounded edge of the roll firmly against your wall. Stick a strip of tape flat onto the wall about 4 inches long. Leave it for a few hours — if the tape stays in place, your wall is good to go.
Potential for Wall Marks
Applying or removing decals may leave marks or minor damage—especially on flat white or matte-painted walls, which tend to be more delicate.
Our Disclaimer
Because wall quality and paint types are beyond our control, we can’t take responsibility for any surface damage that may occur during installation or removal.
Installation & Care
Pre-Installation
Clean the wall with a damp cloth and allow it to dry completely before installation.
Do not use alcohol, chemical cleaners, or specialty cleaning products to prepare the wall, as they may reduce the adhesive's ability to bond properly.
Cleaning Instructions
For Dustless Chalk
Wipe clean with a damp cloth or baby wipes.
For tougher stains, rinse the cloth with clean water and wipe the area several times until clean.
For Water-Based Markers
Wipe away marker residue with a damp cloth.
If marks are difficult to remove, use a cloth lightly dampened with rubbing alcohol.
For very stubborn stains, gently use a Magic Eraser.
Tips
Wipe the play wall clean after each use to help prevent stains.
Regular cleaning will keep your play wall looking its best and help extend its lifespan.
Material & Dimension
Magnetic Wall Panel 39.4 in × 24 in (100cm x 60cm) And 39.4 in x 30 in (100x76cm) : Made from a laminated flexible iron sheet and PP chalkboard film — strong, durable, and easy to clean.
Magnetic Letters: Uppercase EVA foam letters, 1.6 in (4 cm) tall, with a flexible magnetic backing for easy handling and play.
Dustless Crayons: Made with lauric acid (a safe, plant-based ingredient often found in coconut oil), organic pigments for fun, natural colors, and water-based wax that makes them smooth and easy to write with. These non-toxic crayons are mess-free, wipe clean easily, and safe for everyday play.
Color Accuracy Notice
While we do our best to show accurate product colors, slight variations may occur due to screen settings and lighting. For a better sense of color, we recommend checking our product photos on social media.
We offer a 30-day return or exchange under the following conditions:
Change of Mind The product must be unused and returned in its original condition and packaging.
Play Wall Adhesion Guarantee If your Luella Magnetic Play Wall does not stick to a compatible wall surface (see our Wall Compatibility Guide), we offer a full refund. Please refer to our Refund Policy for eligibility requirements and instructions.
Please read this before purchasing.Shopping online doesn't always tell the full story, and as the designer behind the Ultra Mag Play Wall, I want to make sure you know exactly what to expect before you buy.Our goal isn't just to make a sale—it's to create a product your family will genuinely enjoy for years to come.
Lightweight by Design
Designed for Real Homes
The Ultra Mag Play Wall is significantly stronger than our original version and one of our most capable play walls yet.
Instead of using a thick, heavy steel board, we chose a high-quality eco-friendly flexible steel sheet. This keeps the play wall lightweight, easy to install, safer for family homes, and more affordable—without sacrificing everyday performance.
This design is intentional. It's the balance we believe works best for most families.
Understanding Magnetic Building
Like any magnetic surface, the Ultra Mag Play Wall has practical limits.
You can build impressive 3D magnetic tile creations—even up to three layers—but the right building technique is essential. Start with a strong backing by connecting multiple tiles before building outward. A single tile attached to the wall isn't designed to support large floating structures without a proper base.
Because the play wall uses a thin, flexible steel sheet, there is a limit to the weight it can support. This is simply how magnets and gravity work.
The Ultra Mag Play Wall is designed to expand what's possible with magnetic tile play—not replace building from the ground up. Before purchasing, please read our Magnetic Building Guide to understand the best building techniques and ensure this product meets your expectations.
One System, Endless Uses
One Play System. Years of Possibilities.
Draw on it. Build on it. Learn on it. Imagine on it.Luella Play grows with your child through every stage of play.
My son absolutely loves magnetic tiles and ball runs, so I decided to get him the Luella Play Wall. It’s such a great way to expand his play system! He loves it so much that he plays with it every single day, first thing in the morning and again before bedtime.
My granddaughter loves making houses for her dolls. She creates rooms using magnetic tiles, then rearranges everything when she decides the dolls need a different house.
We bought this for our grandchildren's play area. They love their magnetic tiles, and it's been fun watching them learn how to build with a backing layer and experiment with different shapes.
My husband installed it in our son's playroom, and we spent the evening figuring out how to build different structures. I love toys that make us want to play together.
I wanted a play space that felt inviting without overwhelming the room with bright plastic furniture. This is beautiful and gives my grandson somewhere to create whenever he comes over.
I bought this for my grandchildren to use when they visit. They have lots of magnetic tiles at home, so they were already familiar with building. Seeing them try a new setup was such a treat.
This was a gift for my sister's children. They love building with their dad, so I thought it would be something the whole family could enjoy. She sent me the sweetest video of them testing their first ball run.
We have a small play area in our living room, and I didn't want another big piece of furniture. I like that this gives the kids a place to play while keeping the room looking nice.
I'm an aunt to two very energetic boys, and I wanted to get them something different for their birthday. Their parents already had magnetic tiles, so this seemed like the perfect addition.
My husband and I have been building ball runs with our son after dinner. We've learned that starting from the base and making a solid backing works best. It's become a fun little family project.
I spent ages choosing something that would look good in our family room. I wanted it to feel like home decor while still being genuinely fun for the children. This was exactly the kind of thing I had in mind.
This has made our existing magnetic tile collection feel new again. My son experiments with different shapes and proudly explains how everything is supposed to work.
My granddaughter is four and loves building little houses. I wanted something special for the play area at my home, and this has been a wonderful addition.
My daughter has always loved her magnetic tiles, and she was fascinated by the idea of building vertically. We've been working on a little ball run together, adjusting the track each time.
Our daughter's favorite activity lately has been making tiny rooms for her animal figures. She builds little walls and doors with her magnetic tiles and changes the whole setup every morning.
My son is always looking for something to do with his hands. He likes standing at the wall and experimenting with different tile arrangements, especially when we build together.
What types of walls is the PlayWall safe to stick on?
The PlayWall works best on clean, smooth, non-absorbent surfaces — such as flat-painted walls (matte, satin), glass, smooth wood, or doors. Avoid very textured or rough surfaces, freshly painted walls (let them cure for 3 -4 weeks), or walls prone to humidity.
Before You Apply: Wall Surfaces to Avoid
To make sure your decals stay secure and your walls stay happy, it’s important to know which surfaces aren’t ideal for application.
🚫 Walls That Don’t Work Well
Specialty & Protective Paints
Some modern paints are designed to repel stains, dirt, or even improve air quality. While great for maintenance, these coatings prevent decals from bonding properly—so adhesion may be weak or fail altogether.
Rough or Decorative Surfaces
Walls with heavy texture, uneven finishes, or wallpaper create gaps that stop decals from sticking smoothly. Applying decals on wallpaper is also not recommended, as removal may cause damage.
Aged or Fragile Paintwork
If paint is peeling, cracked, or already compromised, applying decals may worsen the condition. Adhesion pressure can lift paint from the surface when applied or removed.
About Wall Care & Responsibility
Every home is different, and wall conditions can vary widely.
Potential for Wall Marks
Applying or removing decals may leave marks or minor damage—especially on flat white or matte-painted walls, which tend to be more delicate.
Our Disclaimer
Because wall quality and paint types are beyond our control, we can’t take responsibility for any surface damage that may occur during installation or removal.
Can I remove and reposition the PlayWall later?
While the play wall can be removed and repositioned, each time it is reapplied the adhesive becomes weaker, which may reduce the product's lifespan. We recommend choosing the final location before installation. If removal is necessary, peel slowly and gently from one corner.
What kinds of magnets and drawing tools can I use on the PlayWall?
Use flat magnets such as magnetic letters, small magnetic shapes, and magnetic tiles.
Please note that magnetic tiles vary in size, weight, and magnetic strength depending on the brand. Some will hold better than others. For the best experience, we recommend tiles around 6.5 cm to 7.5 cm (2.6–3 in) in size. Heavy metal objects or oversized magnets may not adhere securely.
For drawing, we recommend using the included dustless, non-toxic crayons. You can also use washable markers or other water-based markers and paints that are compatible with the surface.
If using whiteboard markers, test them on a small area first. Some brands are more difficult to erase and may leave light staining or ghosting.
How long does shipping take?
We ship our products domestically from the United States and Australia.
USA orders: typically arrive within 3–5 business days.
Australia orders: usually arrive within 5–7 business days.
All orders are shipped with tracking, and you’ll receive a confirmation email once your package is on its way.
What if the play wall doesn't stick well on my wall?
If Your Play Wall Doesn't Stick
We've worked hard to improve the Ultra Mag Play Wall so it adheres to as many wall surfaces as possible, and we're confident in its performance.
However, with thousands of different wall paints, finishes, and textures used around the world, no adhesive can guarantee perfect results on every surface.
That's why we offer a full refund if your wall is compatible with our Wall Compatibility Guide but the play wall still doesn't adhere properly.
If you'd prefer to keep your play wall, we've found that adding a construction adhesive provides a strong, permanent solution for difficult wall surfaces.
Recommended Adhesives
🇺🇸 United States
Gorilla Heavy Duty Construction Adhesive (2.5 oz or 7 oz)
Available at Home Depot, Lowe's, or Amazon
🇦🇺 Australia
Selleys Liquid Nails Fast Grab (95 g)
Available at Bunnings Warehouse or Mitre 10
How do I clean or maintain the PlayWall?
For daily cleaning, use a soft, damp cloth or baby wipes. For tougher marks, you can use a mild whiteboard cleaner or eraser, but always test a small inconspicuous area first. Avoid abrasive scrubbers or harsh chemicals.
Follow us on Instagram
Choosing a selection results in a full page refresh.