About

To reimagine learning as a joyful part of everyday life. At Luella, we create beautifully designed, educational tools that encourage children to explore, play, and grow—without pressure. We believe that learning shouldn't feel like homework. It should feel like living. By nurturing curiosity from a young age, we help families build strong minds and meaningful bonds in spaces they love.

Luella’s Educational Philosophy

We believe real learning happens through real play.

Backed by research from Montessori principles, Harvard studies, and the American Academy of Pediatrics, we craft play systems that:

  • Build motor coordination and spatial intelligence
  • Strengthen memory and executive function
  • Encourage creative problem-solving

"Develop attention span without reliance on screens"

Frequently Ask Questions

What comes in the LuellaPlay set?

Each set includes the magnetic wall board, color-coded magnetic letters, and a dust-free chalk crayon, so your child can start playing and learning right away—no extra purchase needed.

What age group is LuellaPlay suitable for?

Our products are perfect for toddlers and preschoolers, typically ages 3+, though older children can also enjoy the open-ended activities.

How do I install the magnetic wall decal?

Simply peel and stick the decal to a clean, smooth wall. Use a plastic scraper or dry cloth to smooth out bubbles from center to edges. Detailed instructions are included.

Can I reposition the decal after applying it?

Yes, if you make a mistake during installation, you can gently peel and reapply it once or twice. For best results, repositioning should be done carefully to avoid dust on the adhesive.

How is LuellaPlay different from other magnetic boards?

We offer a complete, all-in-one set with magnetic letters and chalk included. Our board is designed to be mess-free, color-balanced, and ready-to-play, unlike others that require separate purchases or long pre-orders.

Is this a Montessori toy?

LuellaPlay follows Montessori-inspired principles like independent learning, sensory engagement, and self-paced exploration—making it ideal for Montessori-style homes and classrooms.

How long does shipping take?

All products are ready to ship, and we dispatch orders within 1–2 business days.

  • Standard Delivery: 5-8 business days (depending on location)
  • Express Delivery: 3 business days

Do you offer returns or exchanges?

Yes, we offer a hassle-free return policy. If you're not happy with your purchase, you can return it within 30 days of delivery. (See full return policy on our website.)